Four Of YOUNGOR's Business: I See The "Bringing Ism" In The Enterprise.

Lu Xun once said that no one can be a new person himself.

Literature and art can not be turned into new literature and art.

In the same way, enterprises can't become new businesses themselves in the absence of enterprises.

But the key is to learn to know what we should take and those that we should not take.

China's economy has entered a period of rapid development. Various countries have seen the good momentum of China's economic development, investing in China or engaging in joint ventures with domestic enterprises.

Money is certainly what we need, but we must not give anything to foreign investors. We should learn to choose what we want and learn the most important things.

What is the most essential thing?

Management and thought!

The development history of YOUNGOR has gone through four stages: horizontal joint venture, Sino foreign joint venture, shareholding system pformation and listing.

In the early 80s, many enterprises had experienced such a situation.

Why can YOUNGOR succeed?

Because many enterprises just want to marry themselves through joint ventures and find a good family.

On the contrary, YOUNGOR is looking for a good sales and stable sales channel, and constantly to "take" other people's business ideas and management methods, and finally explore the path of independence.

Carry out "bringing in doctrine" and bring others good things to grow themselves.

The same is true in the joint venture, not only to introduce capital and technology, but also to introduce management ideas.

I can't be completely passive: I will accept it if someone else sends it.

In the process of cooperation with some brand enterprises abroad, YOUNGOR positioning is to build a production base for high-end products.

Our principle is not to do low price products, but not to make low processed products.

At the same time, we should adopt the "bringing in principle", and bring our technology and technology to cooperate with famous enterprises abroad to enhance YOUNGOR's popularity and brand technology content, and lay a good foundation for YOUNGOR to create international brands.

After all, there are one hundred or two hundred years of industrialization in foreign countries. They have accumulated a lot of culture and many ideas. In the process of contact with them, they will be of great help to the improvement and upgrading of our enterprises.

Now some people say that YOUNGOR clothing brands are getting old. We suggest that we create another brand.

We can consider new brand creation, but we must not lose YOUNGOR brand.

One is not aging, and one has great room for development.

Now we are thinking about running some international clothing brands, but we do not want to give up YOUNGOR brand.

It is through such a way to participate in the management of international clothing brands, to learn some culture and ideas of brand management and brand operation, and ultimately to expand our own YOUNGOR brand.

In brand operation and management, we also adhere to the doctrine of "bringing in" from beginning to end.

The road to success is often not duplicated.

In the course of the development of an enterprise, it is accepted blindly instead of being chosen selectively. The enterprise either falls into the passive direction after others, or falls into the embarrassment of losing oneself.

We must learn to create a national independent brand and take the road of self reliance and self reliance.