"Shengyuan" Sounded The Quality Alarm Bell For Shoe Enterprises

Recently, a number of media reports reported that babies in some places were found to have precocious symptoms such as excessive hormone testing, and these babies were born with the consumption of Shengyuan milk powder, and Shengyuan milk powder was suspected to cause premature infants.

This "hormone gate", let us see more is the enterprise alarm against conscience, whether the melamine incident or the "hormone gate" incident, frequent exposure of security problems, so that consumers worried about the daily necessities, which may lead to the continued loss of market share, for the industry has just recovered the future development is very unfavorable.

Our shoemaking enterprises also need to reflect on what to do with consumers.

At present, a prominent problem affecting economic efficiency is that the quality of many shoe products is inferior, which reflects the quality of entrepreneurs from one aspect. The quality of an enterprise's product also reflects the quality of all the employees of the enterprise and determines the survival of the enterprise.

Obviously, the limitation of this "mercenary" paradigm for the future has been unable to adapt to increasingly "harsh" interests and increasingly unsatisfied customers, and shoe enterprises must truly implement this "people-oriented" business approach to break the old and make new efforts to turn the tide. This may be the way to solve the new situation and help enterprises in the future to control the future and achieve sustainable success.

Then, the first step to achieve "people-oriented" is to catch the pass of product quality.

Because the reputation of the product comes from the true feelings of customers, quality is the root of the life of an enterprise.

The quality of the brand does not come from the gold medal winner who talks freely, but the customer fashioned with their "currency votes" and their trust. Quality is the source of brand winning customer loyalty.

At the same time, brand quality, including the quality and quality of the brand itself, is the comprehensive embodiment of the two. The quality of the brand is represented by the brand quality, and the quality of the brand is expressed by the feeling or experience gained by the consumer's brand product.

At the same time, "people-oriented" is also reflected in the after-sales service of shoe enterprises.

The quality of service of an enterprise also constitutes a factor for customers to select products.

This factor is also the cornerstone for enterprises to become bigger and stronger. It is an important measure to win the good reputation of consumers.

At present, shoe-making enterprises should aim at customer satisfaction, continuously improve their service capabilities, and constantly introduce new service products and services, create more value for customers and enhance customer satisfaction.

If we do not lay a good foundation for doing everything possible to find shortcuts to build a building, it is obviously not the way to survive.

Without doubt, "people-oriented" is a stepping stone to get more market share for an enterprise.

Shoe companies can sincerely serve customers and serve customers. In competition, they emphasize fair competition and marketing "virtue helps others". Then, the popularity of the market is huge, and a high brand reputation is inevitable. This is a problem that must be faced in the process of brand growth.