Italy Brand Alliance "Yi Shang Ming" Shop Will Open In Chengdu.

September 27th, reporters yesterday from the 2010 fifth session

Good for Chengdu

We plan to open 5 brand alliance direct selling centers in China, and the first one to settle in Chengdu is only a microcosm.

In the past ten years, the footwear industry in Chengdu has firmly grasped the historical opportunity for the development of the western region and integrated the operation of the brand of the Chinese women's shoes city, and has actively undertaken industrial pfer, becoming the fastest growing area in China's footwear industry.

Wuhou District has the tradition of shoemaking. After hundreds of years of development, footwear industry cluster has been formed.

In 2002, our province put forward "creating Wuhou shoes capital and creating a famous shoe area".

Subsequently, the "West China shoe capital Industrial Park" was established and was included in the key construction projects in the province.

With the formation of specialized industrial parks and the surrounding ancillary market, the development capacity of Wuhou shoe cluster has improved rapidly.

In 2007, the development plan of shoemaking industry cluster in Chengdu was put forward, and the industrial development strategy of "one capital and two gardens" was put forward.

That is to say, the "Hou" and "brain" for the footwear industry will build a brand women's shoes R & D, production base, trade, information, exhibition and training center, and build a shoemaking base with Chongzhou and Jintang counties as "Parks" and "shoes for the footwear industry".

Over the next three years, thousands of shoe manufacturing enterprises in Wuhou District completed industrial pfer and promoted the upgrading and development of the footwear industry.

Today, Chengdu women's shoes account for 10% of the country's total and 7% of the world's total.

"Yi shoes have a long history, push culture, fine workmanship, redesign and take the brand road."

Industry stakeholders pointed out that the footwear industry in Italy enjoys a world-renowned reputation for its workmanship, texture and design. The settlement of the "shopping mall" is more conducive to the successful experience of Chengdu women's shoes learning from the successful brands of the world.

Strengthen exchanges and cooperation with the international footwear industry

The reporter learned that, in order to create a high-end platform image of the Chinese women's shoes city, the Organizing Committee of the international sourcing Committee of China Women's shoes will hold a fashion party called "SHEME& Italian famous brand" in the evening of September 28th at the hall of recommendation in Wuhou Temple.

This is not only a shoe show, but also a fashion feast of the world's top luxury goods and China's thousands of years of cultural impact and perfect combination.

The fashion festival, which is jointly held by China and Italian, once again reflects the internationalization, branding and specialization of the international procurement section of the women's shoes. It has truly opened the market and strengthened exchanges and cooperation with the international footwear industry.

It is reported that the Italian fashion show will have a large dance performance, including 3000 years of martial arts culture, "dream of the Marquis", as well as the "Rome soldiers array" large-scale armor dance, which is also the debut of the armor dance debut in Chengdu.

The party also invited 30 Chinese and foreign well-known professional models to take the T show, and deduce the different styles of shoes through Qipao, life dress and evening wear.

The "SHEME& Italian brand" entered the countdown for the fashion night. Apart from the 1000 exclusive seats for the VIP audience, the general public also had the opportunity to participate in the world's top fashion show.