Setting Up Shop Sells Smart Pricing, But Business Is Not Good.

To make the customer feel that you are only from him.

Small units for pricing

For example, tea is 100 yuan per Jin, set at 5 yuan / two, 70 yuan, a bag of 10 kilograms of quality rice is set at 3.5 yuan / Jin and so on.

Or compare the prices of smaller units, such as "smoke a cigarette a day, and order a newspaper Daily."

"It costs only 2 cents a day to use this fridge."

Try to be as safe as possible.

For the general commodity, the price is too high, which is not conducive to the opening of the market; it is too low to make a loss.

Therefore, the most reliable and reliable way is to set the prices of commodities moderately.

Usually selling price is composed of cost plus normal profit.

In this way, consumers have the ability to buy, and salesmen are also easy to promote.

For example, the cost of a pair of jeans is 80 yuan. According to the general profit level of the garment industry, expect each pair of jeans to get a profit of 20 yuan, then the safety price of this pair of jeans is 100 yuan.

Use odd lots

"There is a million miles away."

The practice of setting retail prices at a zero end is called "non integer price method" by sales experts.

Many practices have proved that the "non integer price method" can really inspire consumers to get a good psychological response and get obvious business results.

For example, a commodity that was originally worth 10 yuan, you set 9.8 yuan, will certainly stimulate consumers' desire to buy.

Easy choice for customers

According to the foreign market survey, it is found that the number of commodities used in shopping malls and supermarkets in the booming business market is ranked by 5, 8, 0, 3, 6, 9, 2, 4, 7 and 1.

The figures with arc lines, such as 5, 8, 0, 3, 6 and so on, do not seem to be irritating and easy to be accepted by customers. The numbers without arcs are less popular than those of L, 7 and 4.

Therefore, in shopping malls and supermarkets, sales figures of 8 and 5 appear most frequently, while 1, 4 and 7 appear less frequently.

In China, many people like the number 8, because it is homophonic with "hair"; it is quite auspicious; the 6 word is more popular because of the 66 common opinions of the common people; while 4 is homophonic with "death", which is rarely used; 7, it generally does not make people feel comfortable, so it is not necessary to use it as much as possible.

Staged pricing

In the market competition, businesses should constantly predict changes in supply and demand so that prices can be adjusted in time.

Good adjustment is like lubricating oil, which can make smooth and unsalable goods unimpeded.

Customer pricing method

Since ancient times, the seller has always offered the price and the buyer has counter-offer.

Can it be reversed first by asking the buyer?

For example, the price of food in a restaurant has always been determined by the shopkeeper. Customers can only order dishes according to the menu and pay the price according to the price.