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2010 Chinese Clothing B2C Growth Eye-Catching

2011/2/12 16:02:00 91

2010 China Clothing B2C

According to Enfodesk

EnfoDesk

A quarterly survey of online retail market in the fourth quarter of 2010 shows that the size of China's online retail market in 2010 reached 519 billion 980 million, of which the B2C market size was 104 billion, accounting for about 20%.

Statistics show that the growth rate of Chinese clothing B2C represented by van Mcglaughlin and 2010 was obviously faster than that of 3C and other categories.



From the industry segmentation market, vertical clothing sales website

vancl

,

Mcglaughlin

The market share continued to grow, reaching 1.4% and 1.1% respectively.

Taobao mall, Jingdong, Dangdang, Amazon and other integrated platform clothing business is also gradually contributing.

Among them, the growth rate of Taobao mall in the 4 quarter is far faster than that of the whole industry.


In contrast, the 3C category is subject to resistance from offline channels, and the growth rate of 3C category in the B2C market began to slow down in 2010.

Among them, the market share of new egg net, easy fast network and Coba network is 1.9%, 0.6% and 0.5% respectively.


 
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