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Ma Yun Talks About Counterfeiting: The Pain Of Pformation Must Be Borne

2011/4/28 13:37:00 41

Ma Yun'S Fake Pformation

"Why are arguments about fake products all around?

TaoBao

Because Taobao is at the forefront of solving fake and infringing products.

As long as you are at the forefront and doing these things, you will become like this.

Facing the Internet of recent concern

Sincerity

In April 27th, Ma Yun, chairman of the board of Alibaba group, sighed.


On the same day, Taobao set up in Hangzhou called "love Taobao, love life, tell you the truth."

online shopping

"Press conference" for the first time comprehensively expounded the problems of counterfeiting and consumer protection.


Public opinion has generally believed that the current e-commerce field of counterfeit goods rampant, high cost of safeguarding rights, connivance businesses illegal sale of foreign trade and the original single goods and other problems, Taobao as a network trading platform, should bear some responsibility for this.


At yesterday's meeting, as usual, Ma talked about business values: "to do business is to face challenges and climb mountains every day."

But online shopping may be the best medicine to solve the problem of fake goods in China. Now it is in the process of solving the fake goods and moving forward in the network economy, the pain of this pformation must be borne by Taobao. We can only solve the problem and get to the top.


In Ma's view, information channels can accurately grasp the trading information of counterfeit goods, and even trace them to the source of manufacturing.

In the traditional commercial form, because of the inability to monitor, a large number of fake selling channels are hidden and can not be found.


Ma Yun said he hopes to link up with the relevant regulatory agencies to extract the cancer of manufacturing fake products instead of clearing the "machine" that detects the tumor.

Crack down on counterfeit goods, "rely on online shopping platform together, rather than destroy Taobao".


Taobao said that Taobao has more than more than 2000 full-time anti-counterfeiting rights team, which is equivalent to nearly half of Taobao's manpower; in addition, Taobao invested 300 million yuan in consumer protection funds.


 
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