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The Five Major Sports Brands In China Will Collectively Increase Their Prices By &Nbsp, And No Increase In Market Sales Terminals.

2011/7/14 9:49:00 124

Brand Market Price Rise

Recently, according to several media reports, the five major sports in China

brand

Lining,

Anta

PEAK,

XTEP

361 degrees has issued a notice that its shoes and garments will rise by one to 20% respectively.

It is understood that this is another collective price increase since April.

However, according to the current market situation in our district, there is still no price increase in the terminal of the market.


No price rises in stores


The morning before yesterday, the reporter came to the more concentrated city bridge north road to understand the market situation of various domestic sports brands.

Reporters learned from Anta stores that their products did not vary greatly in price. The store manager said: "the price increase should be based on the whole series of products. A single product price change is normal. Like some new products may be added to the new technology, the price must be higher.

And there has been no change in the prices of products that have been listed for some time.

For the announcement of the price increase released earlier, the store manager said he had not received any notice for the time being.


And the salesperson at the nearby Lining store told reporters: "at present, we haven't received the notice of the price rise of the higher level company for the time being, and we have been doing preferential activities recently. Even the newly listed products are equally favourable.

At present, the third quarter products have been launched almost, and the price increase should also wait until the fourth quarter products are launched.

Other brands, such as PEAK and 361, are almost the same as those of Lining and Anta.

According to its sales staff, the overall price of the total product has not changed recently.


Preferential sales activities are still the main ones.


In the course of the visit, reporters found that the domestic sports brands that published price announcements were still mainly preferential sales activities.

There are various forms of discount, "add 29 yuan to buy one get one", "first 15% off, second pieces 25% off", "buy 328 to reduce 100".

The salesmen saw the reporters go into the store and did their best to introduce various products and preferential activities to reporters.

"Before the general new products will not be preferential, now only add 29 yuan can buy one send one, this is very favorable, sir can consider."

Salesperson of a brand keeps lobbying reporters.


According to the current sales terminal situation, the five major sports brands in China have not yet launched the price increase action, and all kinds of preferential activities are still in progress. It is believed that the price adjustment of the sale terminal will still take some time to appear after the announcement of the price announcement.

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