China Is Expected To Become The Most Valuable Electricity Supplier Market In The World In The Next Four Years.

stay Electronic Commerce In the field, the US is still the leader: at present, 170 million Americans choose to shop online. However, China is unwilling to do so. Show weakness The economist thinks that having 145 million Consumer groups E-commerce in China is expected to become the most valuable e-commerce market in the world in the next four years.

In the next four years, the number of Chinese shoppers going online for the first time will increase by 30 million, and each person will spend $1000 per year on the Internet, according to a new report from Boston consulting. According to this estimate, by 2015, the proportion of China's e-commerce retail sales will rise from 3.3% to 7.4%, and the United States has completed the upgrade for ten years.

Boston consulting said that Chinese consumers choose online shopping mainly because of the entity. retail Shopping is too expensive and inefficient. The report shows that 1/4 of Chinese customers search products online because they can not find products in physical stores.

The economist believes that solving the problem of payment and delivery is the foundation for the rapid development of e-commerce in China. "Lack of trust has been the biggest obstacle to the development of e-commerce. Consumers are worried that the online companies are fraudsters, credit cards will be used indiscriminately, and the products purchased will be "spanferred" in the distribution process. However, Alipay created by Alipay overcomes this problem. Boston consulting said that Alipay is a very good online management mechanism - unlike eBay's system, Alipay spanferred money to businesses after customers' satisfaction was satisfied. "China's express delivery is also very cheap. At present, the cost of assembling a package by Chinese companies is only 1/6 of the cost that the US company has to pay."

Boston consulting found that Chinese consumers who like online shopping are also the users of social media. It is precisely because they do not trust sales people and advertisements that they will read a lot of customers' comments. Such comments are in the United States. eBay And Amazon are also very popular, but Chinese consumers are much more dependent on such comments than American consumers. The report shows that over 40% of Chinese shoppers read and published product reviews online, two times that of the United States.