The Export Of Cases And Bags This Year Can Be Called "Winter"

The 112th Canton Fair entered on October 31 Footwear In the third phase, which is composed of labor-intensive enterprises such as luggage, luggage, etc., the reporter visited the exhibition hall and learned that under the background of still high production costs, the extremely severe export situation and the recent strengthening of the RMB exchange rate are making these enterprises face a "severe" survival test.

Having done foreign trade business for many years Hebei Liu Wei, the exhibitor, sat in front of his booth early in the morning, and he was also not interested because most of the merchants were "walking around". "The external demand is weak this year, and the orders are almost halved." Liu Wei said frankly that the export of the bags produced by his company this year can be called "winter".

"In the past few years, the export business was profitable. Now there are more competitors, and the production costs such as labor have been rising, but the enterprises dare not raise prices rashly." Liu Wei sighed that in order to win orders and maintain normal operation, even the loss making business enterprises also do.

For Chinese labor-intensive enterprises such as shoes, clothing, luggage and bags, the rise in production costs has become a normal trend. Now, what is more worrying for enterprises is the more difficult to control variable factors such as weak external demand and stronger RMB exchange rate. Several exhibitors complained to reporters that the exchange rate of the RMB against the US dollar has recently hit a new high, and the export competitiveness of Chinese products is constantly weakening, which makes it even worse for the struggling SMEs.

Luan Tianxiang, a business person of Guangzhou Jusheng Shoes Co., Ltd., told reporters that most of the company's products were settled in dollars, "although we also adopted measures such as foreign exchange locking to control exchange-rate risks However, the continuous appreciation of the RMB still makes the already meager profits shrink. "

As one of the highlights of the third phase of the Canton Fair, the textile and clothing exhibition area, due to the poor attendance of buyers, is quite deserted in some enterprises' booths. In order to attract merchants, some booths have specially invited models to show off.

"The clothing business has become more and more difficult to do in the past two years." Zhuang Wei, an exhibitor of Jiangsu Suhao International Group, said that the current survival status of the enterprise is either to insist or to be eliminated. The reporter learned that China's textile and clothing exports have declined continuously since this year due to shrinking external demand.

In order to help enterprises cope with the "cold winter" of the market, the Shaoxing Municipal Government carried out a unified exhibition arrangement for enterprises at this Canton Fair, "holding together for warmth". Zhang Guanghua, the director of the city's commerce bureau, told the China News Service that textile and clothing accounted for a considerable share of Shaoxing's exports. Faced with the extremely severe export situation this year, the local government issued a number of support policies, hoping to help enterprises tide over the difficulties.

The State Council of China recently introduced the "Eight National Rules" to stabilize exports, which has inspired foreign trade enterprises. "The policy is good, but the external demand should be weak, and more importantly, the enterprise can actively respond." Liu Wei said that the company launched a number of new products designed with great concentration at this Canton Fair, hoping to gain more attention from customers. "After all, it is the most important for enterprises to successfully obtain orders"