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Wolf Family Once Again Landed In The CHIC O2O Experience Hall To Detonate The Expo.

2014/3/18 22:07:00 34

Wolf FamilyCHICO2OCostume Fair

< p > the fashionable fashion men's wear brand -- the wolf wolf family men's clothing will re visit the a href= "//www.sjfzxm.com/news/index_c.asp" > CHIC < /a > again this year.

At present, Wolfgang men's men's clothing is preparing for the Expo. When it comes to the new look of O2O Experience Hall (O2O, online business interaction), it will explode again.

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< p > > strong > two series of fashionable new products will be released < /strong > < /p >.


< p > this time, wolf's family men's wear again appeared in CHIC, which will bring the two mainstream products: "life leisure" and "street fashion" series.

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > wolf family "/a" men's wear, the two series can well interpret the current life attitude of young consumer groups and convey their pursuit of free and free life.

At the same time, it can highlight the brand spirit of "dare to challenge" and the product concept of "simple, pure and distinct personality".

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< p > aiming at the design inspiration and style characteristics of these two series of new products, Feng Li, assistant director of the wolf family's men's wear, elaborated in detail. "The new products continue to adorn the popular totem style while continuing the" GAVI style ", and make the young people wear a new fashion of personality and Avantgarde fashion through the splicing and collision of fabric colors.

The product style is simple, pure, distinctive and casual.

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< p > Feng Li said that the consumer groups of wolf wolf family men have been locked in 20 to 35 years old. They are ambitious, ambitious and loving young pioneers. They have keen sense of fashion and have their own fashion pursuit.

The products of wolf family men's clothing can well show their taste and self-confidence.

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< p > < strong > experiential exhibition hall interactive win IPAD < /strong > /p >


< p > to further reflect the next stage of O2O's business strategy, this year's wolf family href= //www.sjfzxm.com/news/index_c.asp href= > men's wear > /a. Besides bringing new fashions to help, it also poses a great challenge to herself. It's a renovation of the exhibition hall layout. For the first time, the O2O experience hall is moved to the CHIC site, and it is instantly interactive with consumers.

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< p > compared with the past, in this year's exhibition hall layout, the wolf wolf family men's clothing will create a relaxed shopping environment, paying more attention to humanized communication and interaction, so that people can immerse themselves in the shopping experience and enjoy the fun.

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For this reason, the Wolfman's men's wear will be set up as a semi open exhibition hall, and will be divided into four major functional areas, namely, exhibition area, experience area, negotiation area and interactive leisure area, etc. P.

In addition to fashion products, casual sofa, negotiating bar, desktop football machine and other new elements will also be moved to the scene.

At that time, people can understand their products while drinking coffee.

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< p > it is worth mentioning that the two dimensional code display boards will be hung or set up inside and outside the Wolfman's men's wear exhibition hall.

The ubiquitous two-dimensional code will not only give people a bright feeling, but also bring lucky jackpot.

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< p > in order to let consumers really experience the shopping process, the wolf family men's wear set up an interactive link of "sweep code to win IPAD".

"During the exhibition, anyone who sweeps our two-dimensional code concerns WeChat, and experiences shopping process. It can pick up a fashionable card card free of charge.

If you reply, "the wolf family dare to challenge!" participate in WeChat activities, and have the chance to win apple IPAD! "Feng Li said.

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< p > < strong > accumulate thick and thin to explore new ideas < /strong > < /p >


< p > under the macro background of the downturn of the clothing industry, the wolf family men's suit is brave enough to actively explore new Internet thinking and try the new O2O mode. Behind it is a solid and deep market base that has been accumulated for several years, solid and steady and sustainable development.

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In the past two or three years, Wolfman's men's wear has launched a comprehensive retail operation and management, and has set up an enterprise business school to carry out nationwide tour training, which has enhanced the corporate operation capability of the channel. It has built up a chain of management and management with the distributors, franchisees, and League merchants, and has introduced relevant agencies to upgrade the channel business. In Beijing and other regions, the flagship flagship store has been built, and the surrounding areas have been radiated by the construction of large shops, forming a regional market card after another.

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< p > and on the brand communication, the wolf family family men's wear has been carried out for two years by heavily endorsing cooperation with the popular movie star Shawn Yue.

In the past two years, the wolf family family men's clothing has realized the deep connection of Shawn Yue, and promoted the brand's popularity by Shawn Yue's image. Shawn Yue's "individuality and struggle" image also made her brand personality more distinct.

At the same time, the Wolfman's men's clothing also joined hands with lettek to open up the deep cooperation of network marketing and realize the deep bursts again and again.

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< p > on the one hand is the pull generated by external advertising, on the other hand is the thrust generated by the internal strength building. Under these factors, on the battlefield of the four wars, wolf's family men's clothing has built up a strong force and won the market share of fashion casual men's clothing by virtue of its steady and steady strategy.

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< p > through these deep accumulation, the wolf family family men's clothing started the more innovative O2O strategy.

At this Expo, the O2O experience Museum of wolf's family will become a new highlight.

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