Clothing Store Management Is The Key.

The source of a clothing store's customer is very important. It's not that you find a busy place to have a continuous flow of customers. The way to retain customers is to start with the first guest in the store. Customers must never judge people by their appearance, so that you will lose many potential customers. Don't look at your clothes or look at your words and deeds. Do not use "you think" to measure a potential customer.

Specifically, we can start from the following points:

From the beginning of business, we need a warm smile to greet every customer and youthful appearance. The salesperson in the shop does not need to wear make-up. It only needs elegant makeup, so that customers will feel very energetic when they enter the shop.

After the customer enters the store, it is not afraid to be rejected, with a smile and eye contact, observation, inquiry, and listening to the customer's needs, and take the initiative to introduce the features and selling points of the goods.

The most important thing is encouragement.

Try it on, lead the customer to the fitting room to provide the fitting service, and sincerely praise the customers' choice, improve the buying probability, and try to smile and praise the customers after trying them out.

You can also add some collocations after trying, such as shoes matching.

There are also different accessories for each garment, plus a high quality service, "two Pai" to promote sales, thereby improving the unit price.

When customers are dissatisfied with the products, they should not pose the products that are already sold. Instead, they should smile and patiently handle the customers' objections and help the customers to reach the most satisfactory results.

When customers pay the bill, they should take a look.

After singing, singing, paying, and receiving the money from the customer, repeat "collect your XXX money". When you change, you must say "find your XXX money" to the customer, then carefully package the merchandise purchased by the customer. After checking it, you can recommend VIP as the customer recommends, so that you can cultivate loyal customers in the clothing store.

The shopping guide takes the customer's goods from the cashier, sends the customer to the door to thank the customers and says with a smile, "welcome to come again".

Shopping guide must know the "three not four initiative": do not stand in front of the customers, do not introduce products in a row, do not idle posture, take the initiative to greet, ask customers' needs voluntarily, encourage trial attempts, and actively praise.

As long as we grasp these skills to enhance customer experience, clothing stores will definitely greatly increase passenger flow, not only to retain customers at that time, but also to seize the hearts of customers.

A shop is valued for its business. Good management will bring benefits, but it will be useless to operate solely. There will always be corruption if there are no more actual franchises. If we want to make the brand management better and bigger, we need a high quality team. Therefore, we need to train our staff about product knowledge, shopping guide, sales promotion and ideological quality.