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Tokyo'S Asia Pacific Region'S New Market Bally Tokyo Flagship Store Has Attracted Much Attention

2016/4/17 22:13:00 58

BallyFlagship Store In TokyoAsia Pacific Market

Recently, many brands have come out of stores or lowered their expectations for the current fiscal year. However, the shoe brand Bally has gone against the market and opened flagship stores in Tokyo.

This flagship store has created more brands for the first time - therefore, it has to be lamented that the brand side's intentions for the Tokyo market.

For many people, the provision of services on the electronic business platform may be more favorable, but Bally apparently did not buy the account.

It is reported that the flagship store opened by Bally in Tokyo has an area of 845 square meters.

and

address

It's the Ginza in Tokyo where all the big players like to get together.

In order to reflect the brand's advanced positioning, Bally even favored the David Chiperfield building office as the design planner of the knife design.

Not to mention that the clean and upright facade with an external wall of up to 50 meters brings a magnificent momentum, that is, the exquisite presentation in the shop is also surprising.

Since it is for the purpose of nurturing consumers.

Market sentiment

Naturally, there are corresponding supporting facilities.

It is reported that the first floor will be a sales area, while the two floor will be a VIP and exclusive activity area.

The shop also provides "gentlemen's Corner" to provide customers with advanced customization, color customization, shoe care and so on.

Meanwhile, for the first time in the two floor activity area, the brand also opened an exhibition outside Switzerland for the first time.

The exhibition will last until May 8th.

The store's decoration is not only integrated with expensive solid wood, metal, leather, brass and flocking carpet, but also 3D solid wood display wall.

Such a big hand is also shocking.

It is reported that on the day of the opening ceremony, Bally global CEO and design director are all at the scene, and from another point of view, the importance of brand to the market is explained.

And recently, the brands have begun to take shape in Japan, and the Japanese market has become a new growth point in the Asia Pacific region.

Last year, Dior opened a global flagship store.

Gucci

A unique Limited store was set up here, and even Lotte of Korea opened the biggest duty free shop in Ginza, Tokyo.

Information from the brand's earnings reports also began to show that the growth of the Japanese market has been particularly prominent in recent years.

Therefore, Tokyo's focus on the Japanese market is expected to become the focus of the Asia Pacific market.


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