Sports Shoes Export Market Still Supports Indonesian Shoe Industry

Despite the competition between China and Vietnam, the Indonesian Footwear Association (Aprisindo) is confident that Indonesia's shoe export market will continue to grow this year.

The export market still supports Indonesia's shoe industry.

Indonesian Shoe Association predicts that last year, Indonesia's sports shoes exports amounted to $4 billion 700 million.

It is expected that the export of sports shoes will increase by 6.3% this year to 5 billion US dollars. At present, 90% of the shoes exported from Indonesia are sports shoes.

A few days ago, Harry Jan do, chairman of the Indonesian Footwear Association Advisory Council, said that the increase in export volume of shoes production included several new operations launched last year, Harijanto.

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According to the Investment Co ordinating Agency (BKPM), investment in shoe production reached 4 trillion and 270 billion Shield last year, an increase of 136% over the same period last year.

Last year, 4 of the total investment in shoe factories was invested in foreign countries, or accounted for 95% of the total investment in the footwear industry. The rest were domestic investments. Harry did not want to elaborate on the name of the company invested in the shoe industry. He told reporters only: "we have not yet obtained the data."

Last year, foreign investment enterprises in Indonesia, including Pou Yuen Indonesia from China, invested 26 million US dollars to build factories in Cianjur.

Pou Yuen Indonesia produces Adidas (Adidas) brand sneakers in Indonesia and sets an annual export target of US $100 million.

In addition to producing shoes, the company also manufactures shoes accessories, such as mid sole, out sole and shoe upper.

Several other sports shoe factories that have been in operation for several years, such as Adis Dimension Foot Wear, which produces Nike (Nike) sports shoes, Specs Panatride Caraka company, Berca Sportindo company of production League (League) and Adidas Co., Ltd., which owns Adidas production license.

Harry Yan do, President of Adis Dimension Footwear, declined to comment on the competition for sports shoes in the domestic market. He said only that almost all the shoes produced by the company were exported.

This year, Adis Dimension Footwear plans to build a factory in the West claw horse plus Majalengka (Majalengka), with investments ranging from $50 million to $60 million.

At present, the company is located in Wan Dan Balaraja and West claw horse Lian Jia factory annual production of 32 million pairs of shoes.