Zara Founder Became A Real Estate Winner: Renting Apple And Facebook.
According to media reports, as of the end of 2018, Zara founder Amancio Ortega in the past 18 years, the value of real estate portfolio totaled nearly 78 billion yuan.
Over the past 6 years, Ortega has invested more than 21 billion 100 million yuan in real estate in the United States, and is also the landlord of Amazon, apple and Facebook.
In 2018, his rental income amounted to only 2 billion 800 million yuan.
Amancio Ortega was born in poverty. He dropped out of school at the age of 13 to apprenticeship to a clothing store.
A few years later, Ortega entered the La Maja senior clothing store. In 1963, Ortega founded ConfeccionesGoa garment factory.
In the 70s of last century, Ortega's clothing factory was on the verge of bankruptcy. He decided to go all out and sell himself, so ZARA was born.
With the fashion design and the price of the people, ZARA has risen rapidly and has been burning all over the world with a prairie fire.
Beginning with the opening of the first ZARA store in La Coruna, Ortega always adheres to the "fast fashion" business model.
Ortega's love for real estate began in 2001 with Inditex group (Zara parent company) IPO. In the past 18 years, he purposefully invested his holdings of cash in real estate, mainly from Inditex dividends.
Ortega's investment strategy is very prudent. He tends to have commercial real estate projects with stable cash flow, invest more in offices, shopping malls and hotel projects. He especially likes to buy real estate in large prime locations, and never involves residential real estate.
He believes that although the profitability of commercial real estate projects is limited, it wins in stable enough, and more lucrative residential projects, the volatility is too great, not the best goal of investment.
Because of its abundant financial resources, Ortega often bought real estate in full cash.
According to Forbes, Ortega is now the sixth richest man in the world and is worth nearly $62 billion 700 million.
Ortega bought commercial property to create cash flow by way of earning rent. He prefers "top tenants with good credit" and has priority in choosing large multinational companies.
In 2018, the Pontegadea rental income amounted to 362 million euros (about 2 billion 800 million yuan). For its real estate business income, 51% came from Europe, 46% from the United States, and 3% from Asia.
In February 2016, ort bought 330 million euros (about 2 billion 600 million yuan) to buy 22 storey buildings in South Korea's Myung Tung cave for the first time to enter Asian real estate.
Ortega has an important criterion for investing in real estate, focusing on the "stable main countries", especially the capital. The list of the 9 countries listed in the list is Spain, the United States, Britain, Canada, France, Italy, Mexico, Portugal and South Korea.
Source: business consulting
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